General Marketing

Email Marketing
Timely, informative messaging to your most valued customers.
Content Marketing
Interesting and relevant content that will drive customers to your website and keep them coming back.
Brand Awareness
Stay in front of your customers with Display advertising.
Business Strategy
Comprehensive business strategy development to help your business succeed.
Website Updates
Ongoing content updates and website maintenance.

We have years of experience working with clients of all shapes and sizes.  And while our core competencies are digital marketing and search engine optimization, we also do a variety of additional marketing tasks for many our clients.  In fact, to many we have become their entire marketing department.

From creating and managing email marketing campaigns, to developing surveys to gather information from clients or employees, to producing feasibility studies for new products, services or marketing channels that you may be considering, we deliver the results you are looking for without employing a full time marketing department.


Email Marketing

You want to stay in front of your customers by periodically reaching out to them via email. We can help you maintain and manage your email lists so you can reach a specific segment of your customer base with offers and information that is tailored perfectly to them. We can create custom newsletters or emails that get the response you are looking for, including workflow automation’s that set up new subscribers on an automated email drip system – constantly re-engaging them through a set flow of emails.

 

 


Content Marketing

This is the process of creating valuable, shareable content that potential visitors would find useful and then publishing this content to your site, often in the form of a blog post. When done properly, this strategy can help with traffic and natural SEO results as well as give your website fresh new content on a consistent basis. We have a number of writers on staff that can write content and/or blog posts that match your existing website “voice” and are written with Google’s SEO best practices in mind.

 

 


Brand Awareness

Not all marketing is about driving traffic to a website or trying to increase sales or leads. Sometimes a company needs to just increase their Brand Awareness and be more visible to their existing customer base – reminding them of their existence. This isn’t really a PPC function (as you aren’t looking for paid clicks), but its more about impressions and social media engagement. We can accomplish by using a different type of campaign in Adwords or through social media engagement programs. In either case, you want to stay in front of your customers with non-pushy graphic ads that aren’t asking anything of them – just a friendly reminder that you exist.

 

 


Busness Strategy

With the combined knowledge from an MBA, a CPA and a PhD – we are pretty confident we can provide the necessary analysis and recommendations to help you grow your business. We thrive on challenges and love digging deep to provide the data and solutions you need to propel your company to the next level. Whether it’s driving e-commerce sales or increasing lead submission forms or phone calls, we take a holistic approach to marketing and look at it from all angles, making sure we have left no stone unturned, before providing our suggestions and recommendations.

 

 


Website Updates

Your website is probably one of the most important customer facing pieces of marketing you have – and we understand the need to make changes quickly and accurately. We are experienced in a variety of website platforms including WordPress, Shopify, Big Commerce, Square Space, and more traditional HTML and PHP sites. We can add plugins and 3rd party software for things like live chat programs and call tracking software. From adding a landing page to integrating an event calendar or a map – we can do whatever is necessary to make sure you always have your best foot forward.
Interested in working with us? Find out more.